Players gain experience from killing enemy troops and destroying buildings. Leveling up can gain coins and sometimes can open a free chest. Leveling up can also unlock different game modes for the player.
At Levels 5, 10, 20, 30, 40, 50, 60, 70, 100 the player will gain a game badge for leveling up.
Every five levels the player will gain a crate of some description.
One's experience also allows one to get coins by killing important war targets.